BOOK HUGGERS celebrate
SPRING 2013 BOOK HUGGERS SELECTION:
"So maybe the time is ripe for a deep and wide reconsideration of the Whole Earth vision. In its generous embrace of theory and practice and its range from the cosmic to the mundane it epitomized the best impulses of American democracy. It was and still might be a great tool for thinking about how to rehabilitate our sadly distressed world." Ken Johnson, New York Times/Art Review, Museum of Modern Art Show, May 20, 2011
The story of the COVER of the 1968 first issue of the Whole Earth Catalog goes back to 1966 when visionary techno-artist Stewart Brand, 28 years old, printed up buttons asking:
"Why haven't we seen a photograph of the whole Earth yet?"
NASA finally released the first PORTRAIT EARTH and Stewart Brand used it on the cover of his new project: the Whole Earth Catalog (see above picture) which became the bible for the counterculture and the back-to-the land movement but with urban tools.
This compendium of resources for the New Age was the subject of "Access to Tools: Publications From the Whole Earth Catalog, 1968-1974" Show at the Museum of Modern Art in New York City, Summer 2011 Exhibition.